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Boss Mom Podcast

How to Nurture Your Audience

A few years ago, the answer to growing a business was adding a bunch of value and doing all the teaching and training yourself. Today, if we want our audience to hang around, fall in love with us, share us, have loyalty and buy from us, we have to build communities.  How do we make […]

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Pivoting is scary, do it anyway

Pivoting is scary, do it anyway Today’s conversation between Dana Malstaff, Boss Mom founder, and Krista Lockwood, decluttering expert and founder of Motherhood Simplified, dives into the art of pivoting in business. Pivoting is often a necessary step in both entrepreneurship and parenting, and in this post, we’ll explore practical steps to make those shifts […]

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Self Care Ideas With Amanda Kloots

Self Care Ideas With Amanda Kloots We’re thrilled to share insights from a heartfelt conversation with Amanda Kloots. Amanda, a former Broadway dancer, fitness entrepreneur, and star of CBS’s talk show The Talk, joins Boss Mom founder Dana Malstaff to discuss life, challenges, and the power of self-care. If you’re juggling parenting, career, and personal […]

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Are You Using Emotional Niching?

When it comes to marketing our businesses, we’re taught to niche down according to demographics – age, income, occupation, etc, but then we craft content, and it just falls flat.  Our marketing becomes more magnetic when we niche according to how people feel, not a rigid set of characteristics. It makes crafting content easier, and […]

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High Achievers And Wanting More With Tracey Coates

High Achievers And Wanting More With Tracey Coates In today’s episode, Dana Malstaff sits down with the incredible Tracey Coates, a high achiever, attorney, life coach, and 9/11 survivor. Together, they dive deep into Tracey’s journey, discussing her unique perspective on success, personal growth, and redefining fulfillment beyond the traditional milestones. Meet Tracey Coates: High […]

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The Anti-Hustle Business: How To Break Away From Toxic Hustle Culture w/Jadah Sellner

As Boss Moms, we tend to bite off more than we can chew, and say yes to whatever comes our way even if it doesn’t align with where we want to be. Toxic hustle culture holds us to an unhealthy standard, leaving us with less time for the things that truly energize us. It takes […]

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Make Sales Easier: How To Make More Without Having To Sell So Much

Sales gives some people energy and they thrive on it, but for others, it can be taxing. A lot of people don’t want to sell because the idea of asking for things feels wrong. If we nurture our audience in the correct way, we don’t actually have to sell at all! Connecting with our audience […]

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Good Content That Converts

Good Content That Converts Let’s talk about something that trips up a lot of entrepreneurs: how to create content that converts. I know how overwhelming it can feel to be constantly creating content—blog posts, newsletters, social media updates—and still not see the results you want in your business. It’s not just about creating content, it’s […]

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Jenna Kutcher: Relationship building tips to grow your business

Jenna Kutcher: Relationship building tips to grow your business Today, we’re diving into a powerful conversation between Dana Malstaff and Jenna Kutcher, two inspiring women who know a thing or two about getting your business noticed. And they’ve found that the secret isn’t just about flashy ads or trendy marketing tactics. It’s about relationship building, […]

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Having These 5 People In Your Life Will Make You Successful In Every Sense Of The Word

Once upon a time, not too long ago, who we let into our worlds was based on who lived nearby, but that’s no longer the case, and today, we can base our relationships on who really brings us joy, no matter where they are.  However, let’s face it: that can be super overwhelming at times! […]

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